Strategic Communications

Corporate Reputation

What We Do

The Corporate Reputation team develops and executes communications strategies for clients to elevate their corporate brand, strengthen stakeholder relationships and/or manage reputational challenges. Clients look to our team for thoughtful and strategic advice, recommendations on how to promote their organization and elevate their corporate values, all while mitigating reputational risks. 

Our team works on a multitude of projects focused on protecting and promoting clients’ reputations and navigating current or anticipated challenges. Although each of our engagements takes on a unique shape, areas where we specialize include helping clients build and maintain media relations strategies, building and executing successful executive thought leadership programs, developing and executing environmental, social and governance (ESG) strategies, and communicating significant organizational changes and updates (e.g., executive transitions, bankruptcy/restructurings, financial reporting, etc.). We also provide media and presentation trainings for executives ahead of interviews, major announcements and/or other events.  

Corporate Reputation team members have the opportunity to work across various sectors, and public and private companies, alongside account teams with members from across the FTI network. We have teams that specialize in healthcare and financial services, as well as general practitioners that work across an array of industries including retail, industrials, energy and technology.   

 Some examples of previous client work include:   

  • Supporting a COVID-19 vaccine developer’s communications surrounding global vaccine rollout and assisting in thought leadership opportunities for key executives 
  • Advising a global apparel retailer around global issues including union strikes, store closures and supply chain challenges 
  • Assisting Fortune 500 companies for their quarterly earnings announcements and developing their financial narratives  
  • Aiding a financial services firm in the development, drafting and refinement of its inaugural sustainability report  
  • Supporting CEO communications and driving a top tier media strategy for a well-known consumer packaged goods brand  

To learn more about our industry expertise, please click here.

What You Will Do

This role will present you with an opportunity to work on a variety of projects and deliverables. 

As a Corporate Reputation Intern or Consultant, you will play an active role in supporting client account teams, working on broader day-to-day Strategic Communications activities, assisting in research or administrative projects. Tasks will cover an array of responsibilities, such as:  

  • Communications Strategy Development: Assist in developing comprehensive communications strategies by identifying media targets and conferences for thought leadership and conducting further research to inform recommendations. 
  • Media Research/Audits: Review a company’s and peers’ media presence and external activity and summarize findings, identifying gaps and potential opportunities. 
  • Stakeholder Material Development: Draft internal and external communications materials, including press releases, fact sheets, Q&A documents, letters and executive scripts. 
  • Media Monitoring: Summarize media, investment community and social activity and mentions for a client, industry peers, trends or specific topic.  
  • New Business Research: Research potential new clients and support new client pursuits alongside senior leaders. 

What We Offer You

FTI Strategic Communications interns and consultants are an immediate member of the team and are viewed as key players in our ability to service clients. Upon starting, you will participate in a training program, which includes an introduction to FTI’s business offerings, as well as more functional trainings on the databases and processes we utilize to service clients each day. Our training program is designed to introduce entry-level candidates to the inner workings of an international communications firm and to help develop essential written and oral communication skills required to excel in this industry. We also utilize in-house and third-party learning platforms to offer ongoing training sessions to ensure that you continue to build on your analytical, writing and management skills, among others, as you continue to grow at FTI. 

FTI prides itself on teaching, growing and building talent internally and is repeatedly recognized as a Top Place to Work in PR in part because we take the time to understand individual career goals, give you the tools to achieve them and provide opportunities to do so.  

Given how we staff accounts, interns and consultants receive direct exposure to senior level leadership and clients from day one, as well as opportunities to work across the business and flexible work schedules. 

The Corporate Reputation team sits in our New York City, Chicago, and Washington, D.C. offices, but we proudly deliver unmatched breadth and depth of expertise across our worldwide network. We often collaborate with engagement teams across North America, Latin America, Asia Pacific and Europe, Middle East & Africa. 

Apply here

At this time, we are recruiting for Traditional Internship, Consultant, Sr. Consultant (MBA) and MBA Internships. To view open positions click here and select the category that fits with where you are in your recruiting journey.

Awards & Recognition

Find the FTI opportunity that fits you